Thinking Outside The Box

I’m a product designer focused on innovation through everyday practicality and multi-functional design—without compromising style.

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My process begins with observation. I study how people actually use products, identify inefficiencies and missed opportunities, and rethink solutions that are practical, intuitive, and timeless in design.

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• Observe real-world use
• Identify inefficiencies and unmet needs
• Simplify form and interaction
• Add intentional multi-function
• Refine and rebrand if necessary

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Every decision begins with how people actually interact with objects in real life.